Although NuDred was invented in 2004, it took many years for people to embrace the idea that this wonderful tool could curl, coil, twist, and lock their hair. Everyone was quite resistant to letting go utilizing their fingers and a comb to get the outcome NuDred could do in minutes. Needless to say this was and still is a major breakthrough.
The creation of NuDred totally revolutionize ethnic hair care. This trend has left a mark on the WORLD that is here to stay. NuDred is truly the real deal and the “Original Hair Sculpting Tool” which is the title given on the patent.

NuDred is beyond a tool; It’s a Lifestyle. The acronym Nurturing, Uplifting, Divinely, Rejuvenating, Evolving, Daily, is totally in alignment with the MISSION:
To Inspire greatness, creativity, health, gratitude, and love for self and others. The focus is to continue to expand with high quality products and services assisting in those endeavors.



One of the great things that we have experience on our business path is a healthy growing relationship with our manufacturer. We feel very blessed having the same company from day one manufacturing NuDred. They have witness our growth from making the first sample NuDred in 2004 to being an international brand as well as being on the shelves of Sally’s and Target. In turn we have watched their amazing growth from one company to a continuous project with Boeing Jet and now their recent purchase of a third company. Boeing knew where to get quality products  and contacted them. With that being said we know that we are in the right place with a US company that will only deliver quality products for NuDred.

One of our weekly responsibilities is delivering products to “The Light House for the Blind”. They hire blind employees, that package and fulfilling our orders. We actually look forward  to going there because the energy  is awesome. The staff is  amazing, they are very professional as well as down to earth.



For starters everyone is starting to say “often imitated, never duplicated”. Furthermore, NuDred is made in the US, and built to last. The developers of NuDred have decades of hair experience. Each Hair Sculpting Tool and the Solutions are uniquely designed and formulated to achieve effortless styling without causing damage or breakage to the hair.

The I.T. on every bottle (Lock I.T. etc.) stands for Innovative Technologies. This represents dedicated years and countless hours of effort and energy. And still continually evolving to perfect NuDred’s method and system to provide you with an unforgettable experience!

Blue NuDred


There are two options in the hole size. The small/standard size capable of styling all hair lengths, however will work better to create tighter twist or coils on shorter hair. The large holes are better for long and large afros, however it will make the coils and curls looser and bigger.


For those with coarse to not so coarse, also includes those with bushy hair or a combination of hair textures. The Twist IT base is castor oil, coconut oil, argan oil, vitamin E, shea butter, black currant seed oil and peppermint oil. This combination covers all areas for moisturizing, rejuvenating and healing your scalp and hair.


For coarse hair, however keep in mind that there is a crossover and a matter of preference, because someone with a softer grade may just simply prefer the Moisturize I.T. and it will still give them more definition to their curl pattern. The Moisturizer has the same base ingredients as the Twist I.T. with less holding power.


For those who need help with holding moisture in. It has those same base products, however we added Honey Bush Leaf Extract to lock in moisture and Aloe Leaf Juice to soften and give their hair a nice sheen.


Typically appeals to those wanting to lock or already have locks. We formulated it to have great holding power while still maintaining softness. Also those with really soft, curly or bushy hair who are challenged with holding their hair in a twist/coil/curl style. Lock I.T. also has vitamin A, rose hips seed oil, olive oil, comfrey seed extract, sunflower oil, and chamomile flower extract. Lanolin and Carnauba wax are the keys to the holding power.


Does exactly what is says! We suggest using it to pre-style your hair or as a leave in conditioner. It is packed with great ingredients such as coconut water, aloe leaf extract lemon grass, malus domestica fruit cell culture (from apples), hypnea musciformis extract and sargassum filipendula extract (seaweed), opuntia extract (from prickly pear cactus), rosemary leaf oil, vitamin A (beta carotene) and castor seed oil. WOW! These key ingredients are for protecting, enhancing and creating moisture for your hair.

So if you have been questioning NuDred products and it’s ingredients, hopefully you rest a sure that they are all optimal for natural hair and the varying textures. NuDred products are paraben-free.




The Super Starter Kit (Moisturize I.T.) is for you, If your hair is really soft or fine, get a jar of Hydrate I.T. to assist!



Moisturize I.T. Starter Kit, on shorter hair use the Red NuDred with big holes for looser coils for curls nevertheless, your texture plays a big role in the outcome of your curls.



The Super Starter Kit (Twist I.T.) for sure!



The Lock I.T. Kit in addition with Shampoo I.T. and Rejuvenate I.T. for when it’s time to clean and condition your new locks



The Big Deal (Twist I.T.) also include a bottle of Moisturize I.T.